diff --git a/crates/server/src/routes/organizations.rs b/crates/server/src/routes/organizations.rs
index 69b286c2..94abea39 100644
--- a/crates/server/src/routes/organizations.rs
+++ b/crates/server/src/routes/organizations.rs
@@ -5,6 +5,7 @@ use axum::{
     response::Json as ResponseJson,
     routing::{delete, get, patch, post},
 };
+use deployment::Deployment;
 use utils::{
     api::{
         organizations::{
@@ -95,6 +96,15 @@ async fn create_organization(
 
     let response = client.create_organization(&request).await?;
 
+    deployment
+        .track_if_analytics_allowed(
+            "organization_created",
+            serde_json::json!({
+                "org_id": response.organization.id.to_string(),
+            }),
+        )
+        .await;
+
     Ok(ResponseJson(ApiResponse::success(response)))
 }
 
@@ -130,6 +140,17 @@ async fn create_invitation(
 
     let response = client.create_invitation(org_id, &request).await?;
 
+    deployment
+        .track_if_analytics_allowed(
+            "invitation_created",
+            serde_json::json!({
+                "invitation_id": response.invitation.id.to_string(),
+                "org_id": org_id.to_string(),
+                "role": response.invitation.role,
+            }),
+        )
+        .await;
+
     Ok(ResponseJson(ApiResponse::success(response)))
 }
 
diff --git a/crates/server/src/routes/projects.rs b/crates/server/src/routes/projects.rs
index 14bcc92e..e87573d8 100644
--- a/crates/server/src/routes/projects.rs
+++ b/crates/server/src/routes/projects.rs
@@ -182,6 +182,15 @@ async fn apply_remote_project_link(
     let current_user_id = current_profile.as_ref().map(|p| p.user_id);
     link_shared_tasks_to_project(pool, current_user_id, project_id, remote_project.id).await?;
 
+    deployment
+        .track_if_analytics_allowed(
+            "project_linked_to_remote",
+            serde_json::json!({
+                "project_id": project_id.to_string(),
+            }),
+        )
+        .await;
+
     Ok(updated_project)
 }